COGNIZANT COMMUNITY EUROPE 2011

Arrivals & Registration

Welcome Reception & Dinner

Westminster Ballroom

Breakfast

Malcolm Frank

Welcome to Cognizant Community 2011, Day 1

Francisco D'Souza
Tomorrow Won't Wait: Why Businesses Must Prepare for Accelerating Change: Thanks to Millennials and their social tools, socio-political change across North Africa and the Middle East is occurring at unprecedented speed. Accelerating changes in the new world order offer a glimpse into how digital natives can help organisations work more collaboratively and virtually.

Malcolm Frank
Unchained: Breaking Free From the Constraints of Your Traditional Value Chain: The debate is over: 20th century industrial chains are giving way to next-generation, knowledge-based value networks focused on processes that deliver significantly better-faster-cheaper ways of doing business. Built around a new master IT architecture comprised of advanced analytics, cloud, mobile and social computing, these new approaches are enabling companies to strengthen the business core and achieve significant improvements in productivity and competitiveness. This presentation first examines the Four Horsemen of IT — Apple, Google, Facebook and Amazon — and reveals how their knowledge-based value networks helped them achieve leadership positions. From there, it offers a well-defined roadmap for harnessing the new master IT architecture, presenting strategies that can enable organisations across industries to achieve meaningful business breakthroughs in core activities that truly matter to customers.

Morning Coffee Break

Sanjiv Gossain, Moderator
Peer Perspectives

Carlo Ratti
SENSEable Environments: The increasing deployment of sensors and hand-held electronics in recent years is allowing a new approach to the study of the built environment. The way we describe and understand our cities and living/work spaces is being radically transformed — alongside the tools we use to design them and impact on their physical structure. This presentation will explore these changes through the work of the SENSEable City Laboratory, a new research initiative at the Massachusetts Institute of Technology.

Networking Lunch

INDUSTRY-SPECIFIC BREAKOUT SESSIONS: Banking and Financial Services
The New Normal for Global Financial Services: Are we there yet?: Slowly emerging from the global economic meltdown, financial services institutions face an increasingly sophisticated, more regulated and demanding marketplace. To succeed, they must more tightly align the commercial and technology sides of the house. Getting there requires a strategic plan to embrace evolving industry, social and technological shifts and a meaningful response to trends such as the consumerisation of IT, cloud computing and customer demands for more relevant products and services, accessible consistently across multiple channels. Overcoming these challenges defines the New Normal, revealing a business environment where change will be constant and as disruptive as ever. Join us for a wide ranging discussion covering the drivers of change and the requirements for increased collaboration and opportunities in emerging on-demand services and knowledge process outsourcing (KPO).

Keynote speakers include: Tony Virdi, Cognizant VP & Head of Banking and Financial Services and Rod Nelsestuen, Senior Research Director, TowerGroup.

Panelists include: Chris Skinner, Chairman, Financial Services Club and Prasad Chintamaneni, Senior VP & Head of Cognizant Global Banking and Financial Services.

Communications, Information, Media & Entertainment
Anytime, Anywhere − Exploring The Inexorable Growth of Enterprise Mobility: The rapid adoption of smartphones and mobile devices across European businesses is only accelerating. As such, corporate IT departments are under tremendous pressure to stay current with ever-changing business and technology requirements. This session examines trends in mobility across the enterprise and reveals how the consumerisation of IT is impacting companies in the communications, media and entertainment industries. A short presentation from leading mobility analysts at Enders Analysis will kick off the conversation, covering the latest trends in mobile device growth. This will be followed by a panel discussion that will explore key questions facing all businesses. Issues addressed will include:

- Will traditional newspapers and magazines seamlessly move into the app model?

- Will smartphones and tablets replace the PC for most enterprise workers?

- How does the growth of mobile devices impact enterprise processes, systems and architecture?

- How should organisations make sense of competing platforms and prioritize support plans?

Speakers include: James Barford and Benedict Evans from Enders Analysis and a senior Cognizant client panel led by Mohit Mehta, Head of Cognizant's Communications, Information, Media & Entertainment

Insurance
A Day in the Digital Insurer's Life: The increasingly digital, instant and devoid-of-distance business world demands dramatic changes in the way corporates interact with each other and with consumers. To keep pace, insurers must more effectively integrate and deliver third-party-provided services on flexible platforms that deliver a consistent and more engaging experience to customers across touchpoints and channels. Cognizant's "Future of Work" philosophy helps insurers harness the accelerating forces of globalization, virtualization, demographic change and new technology. By neatly weaving together cloud-powered social and mobile tools, insurers can deliver services that meet consumers' ever-increasing expectations. As William Gibson wrote: "The future is here, it is just not very evenly distributed." We are at the threshold of realising a new vision of an evenly distributed digital future, a world in which productivity and competitiveness escalate over the long term. Come, join us in this exciting exploration of endless possibilities.

Speakers include: Rachel Higham, Chief Architect, ACE Insurance and David Edwards, Chief Executive Officer, TIW Group

Life Sciences
How Pharma can Embrace the Future of Work, Today: Join our team of life sciences leaders and an expert panel for a stimulating discussion on how the confluent forces of globalisation, virtualisation, millennial mindset and cloud computing are transforming the way pharmaceutical companies are building the future — one molecule at a time. We will share our perspective on how these trends are impacting operating fundamentals and unlocking new opportunities for innovation. This will be followed by an interactive discussion with a distinguished panel of client experts who will share their Future of Work views across the life sciences domain, including the future of clinical development and commercial operations.

Speakers include: Bhaskar Sambasivan and Peter Sheppard, AVP & Head Life Sciences

Afternoon Coffee Break

BUSINESS-SPECIFIC BREAKOUT SESSIONS: Business Process Outsourcing
Smart Hands and Smart Robots: Evolving BPS to Reconstruct the Enterprise: Advancing technologies, new business models, and a fresh mindset about collaborative work are fueling the next wave of business process modernisation. Often called Business Process-as-a-Service, Business Process Utilities, or BPO 2.0, this new kind of solution integrates automation and a global workforce to deliver new levels of economic impact. Designed for business, operations, and technology decision makers, this highly interactive working session will explore how new approaches to business process service delivery are unlocking ever-increasing levels of business value.

Speakers include: Paul Roehrig, PhD, Cognizant BPS Strategist

Cognizant Business Consulting
The Future of Your Organisation Starts with You! … How to Develop a Strategic Roadmap that Energises Growth & Competitiveness: A Cognizant/Economist Intelligence Unit (EIU) study has identified the CEO and CIO as the most qualified executives to lead the organisation into the Future of Work. Do your senior leaders have full visibility into the opportunities and challenges that lay ahead? See how they can gain better visual acuity by employing the "Cognizant Index for Future Readiness," a benchmark assessment exercise that reveals the strengths and weaknesses of any organisation's core operating model.

Attend this session and learn how to:

- Tee up the Future of Work conversation with your executive team. Does your company's current operating model enable it to capitalise on opportunities created by globalisation, demographic change, virtualisation, and new technologies? Learn how to harness these game-changing forces to create business value for all stakeholders.

- Advance the dialogue beyond IT. What changes should your organisation make to its current operating model to achieve the Future of Work? Learn how to get started and the potential productivity impact these changes can have on specific business functions.

- Convert your agenda into quantitative performance goals. Learn how to define KPIs, metrics, questions and maturity stages to assess your business. We will share findings from our study with the EIU and offer best practices that will help gauge your company's competitive positioning, identify areas for improvement, and develop steps for creating a swift action plan.

Speakers include: Mike Hunter, Vice President, Head of Consulting – Europe and Gabriel Schild, Director, Cognizant Business Consulting

Cognizant Testing Services
The Future of Testing: Today's Answer to Tomorrow's Quality & Flexibility Challenge: When change is inevitable, the need to transform is irrefutable. As business agility becomes a key predictor of success, organisations must adapt to the need for flexibility. The QA function plays a vital role in this business-critical pursuit. Many applications are rendered to run on a multiplicity of new platforms, such as mobile devices. Validating functional and non-functional aspects of these applications on a wide range of devices requires a variety of tools, which makes testing more complex and costly.

Join our session and explore ways to achieve higher levels of operational excellence and agility to address these QA challenges. You will leave this interactive session with an appreciation for:

- Trends that will impact / have impacted the way testing services are delivered and consumed in a global delivery model

- Ways to establish a framework that enables next-generation QA transformation

- How to engineer quality to enhance brand value of your organisation

Speakers include: Andreas Golze, AVP Head of Testing Europe and Sumithra Gomatam, SVP Global Head of Testing

Customer Solutions Practice
Leveraging Information as a Key Business Differentiator: Information has become the critical asset that drives business strategy and execution across the extended enterprise. The problem is that while information has become increasingly pervasive and stored in a variety of formats and systems inside and outside the traditional organizational structure, many enterprises don't know how to convert raw data into actionable insights and applied knowledge. Getting started has less to do with technology and is more about creating rigor around master data management (MDM), a strategy for delivering a single version of truth to users across the value chain. Join us for a compelling and interactive conversation that offers ways organizations across industries can build a lasting MDM competency that enables effective and consistent application of knowledge in more manageable and usable chunks.

Speakers include Cognizant's Steve Parry, Senior Director — MDM Practice Lead, Customer Solutions Practice, Europe

Cocktail Reception & Gala Dinner

The Natural History Museum, London featuring special guest Sir Steve Redgrave

Breakfast

Malcolm Frank

Welcome to Cognizant Community 2011, Day 2

Don Tapscott
New Solutions for a Connected Planet: Don Tapscott, one of the most insightful strategists of our age, was prophetic a year ago when he said the global slump had not come to an end. He argued that the economic malaise, the sovereign debt crisis, and the coming upsurges in the Arab world and elsewhere were all symptoms of a fundamental transition underway in the global economy. The industrial economy is running out of gas, giving way to a new age where knowledge contained in the brains of everyone can be interconnected. With new Web-enabled technologies, individuals inside and outside traditional organisational structures can collaborate like never before, a development that is changing the deep structures and architecture of corporations and requiring businesses to rethink how they innovate, create goods and services, and engage with the world. From his new book, Macrowikinomics: Rebooting Business and the World, Don asks and answers the big questions on every businessperson's mind: How can our institutions change for a new century, new media, new generation and a new economy? How will knowledge work and business process change as a result of more streamlined Web-enabled collaboration? How can companies find the leadership for this rethinking of their modus operandi?

Morning Coffee Break

Cathy Tornbohm
Technology Services In Europe: Status, Trends, And Tactics For Navigating The Evolving Market Shift: Business technology decision makers are used to facing periods of disruptive challenges and opportunities, but something different is happening now. For years Gartner has been predicting — and guiding — better integration between technology and business. This trend is finally accelerating and becoming imperative for survival and growth in a turbulent wider economy. European enterprise decision makers are now facing a period where technology is rapidly moving from a defensive cost-cutting phase to a period of deep integration with the business. This will have implications for cost, risk management, sourcing, and business models. This exciting session will help link concept to practical application with a rich framework of Gartner data and analysis.

Dr. Jean-François Rischard
The Innovation Imperative: New Thinking and Approaches to Navigate The Challenging Times Ahead: The world faces unprecedented challenges, not to mention accelerating change and complexity. Unless we get our acts together, a predictable series of mega-crises will ensue. To survive the rocky times ahead, we need more creative and innovative individuals, companies and nations. We'll also need new thinking on how we produce and consume, how we seek happiness, how we govern ourselves, even how we manage our relationship with nature.

Malcolm Frank

Closing Remarks

Networking Lunch

SPEAKER INFORMATION